2025 Best Online Marketing Degrees

Online degree: Bachelor of Science/Arts in Marketing

Why we like them: Simmons' online marketing degree is driven by stellar outcomes, particularly its median earnings of $75,956, placing its graduates in the top 3% of U.S. institutions for salary potential. Furthermore, the institution's graduation rate is equally noteworthy, at 74%, ranking Simmons in the top 11% nationwide. The school also benefits from a low student-to-faculty ratio of 7:1, ensuring that you receive personalized attention. The program itself equips students with the skills needed to connect with consumers across various industries, from marketing agencies to nonprofits.

Online degree: Bachelor of Science in Marketing

Why we like them: With median earnings of $72,918, which places it in the top 5% of institutions nationwide, you can expect significant return on investment from Bellevue's marketing degree. Bellevue also has extensive online enrollment of 13,048 students at the undergraduate level, demonstrating that it's highly regarded. The marketing degree is accelerated and offered in a cohort format, allowing you to take one course at a time with the same group of peers, enhancing collaborative learning and networking opportunities. The curriculum focuses on data analytics, digital media, and consumer behavior.

Online degree: Bachelor of Science in Marketing

Why we like them: UMN is ranked #3 due to its phenomenal median earnings of $72,902 for graduates, positioning it in the top 5% among universities for earning potential. UMN's online bachelor's degree in marketing requires 120 credits with no on-campus components. This program includes courses like Business Writing, International Marketing, and Internet Marketing, designed to equip you with practical, market-relevant skills. Career opportunities for graduates span fields like advertising, branding, and public relations.

Online degree: Bachelor of Science in Marketing

Why we like them: The marketing program at ASU stands out primarily due to its high median earnings for graduates, with a median salary of $68,619. This places the university in the top 11% of institutions, which signifies a strong return on investment for you. The program requires 120 credit hours and focuses on marketing principles like market strategy, consumer behavior, and marketing research. We also appreciate that ASU has a strong recommendation rate of 90%, meaning alumni have had positive experiences here. This makes us feel confident that ASU is a solid choice for a marketing degree online.

Online degree: Bachelor of Science in Marketing

Why we like them: UVU stands out for its impressive median earnings of $66,493, placing it among the top 16% of institutions in this respect. This high earning potential is complemented by UVU's substantial online enrollment, with 7,219 students participating in remote learning, ranking it in the top 3% of schools nationwide. Additionally, 100% of students receive financial aid, which is a considerable benefit, positioning UVU in the top 18% for accessibility. Moreover, the university has earned strong overall review ratings of 4.01 out of 5 and an 87% recommendation rate from former students, reflecting positive outcomes.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: With an incredible online enrollment of 156,935 students, placing it in the top 1% nationwide among institutions for online enrollment, WGU demonstrates substantial capability and experience in delivering quality education online. Additionally, WGU graduates with a marketing bachelor's report a median annual earning of $66,275, situating the university in the top 16% for earnings, indicating strong financial outcomes post-graduation. We like that it focuses on both traditional and emerging digital marketing skills, ensuring you are well-prepared to meet the demands of a dynamic market.

Online degree: Bachelor of Arts/Science in Marketing

Why we like them: USU stands out with its exceptional median earnings of $65,563 for graduates, placing it in the top 18% nationally for salary outcomes among all U.S. institutions. The Jon M. Huntsman Bachelor of Science in Marketing requires 60 credits and focuses on equipping you with actionable business practices and digital marketing expertise, enhancing your competitiveness in the job market. Furthermore, professors with real-world experience provide students with practical insights and internship opportunities, ensuring you're career-ready upon graduation.

Online degree: Bachelor of Science in Marketing

Why we like them: The standout feature of DeSales' marketing bachelor's program is the median earnings of $65,282 among its graduates, placing it in the top 19% nationwide for earning potential. This strong financial outcome is complemented by an average financial aid package of $27,824, ensuring affordability. We also like that the marketing program offers an accelerated course format and a specialized Data Analytics track, equipping you with highly sought-after skills in data analysis and AI using tools such as Tableau, SAS, Microsoft Azure, Amazon Web Services, and Google TensorFlow.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: The median earnings for graduates of the Bachelor of Business Administration in Marketing program at Walsh sit at $64,436, which places it in the top 21% relative to peers. This statistic underscores the program's strong return on investment and its effectiveness in preparing students for lucrative careers in marketing. The courses are in accounting, communications, finance, and technology, ensuring a well-rounded education that meets industry standards. Furthermore, the program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Online degree: Bachelor of Business Administration in Marketing

Why we like them: UND's marketing program online has strong economic returns for graduates, with a median earnings figure of $64,234, which places it in the top 21% nationwide. UND is noteworthy for its practical, career-oriented coursework that includes a mentorship program, personalized academic advising, and paid internship and co-op opportunities with globally recognized companies like Microsoft, Amazon, and John Deere. The program covers traditional and digital marketing strategies, supported by its AACSB accreditation, situating UND's business school in the top 5% globally.

Online degree: Bachelor of Science in Business Administration in Marketing

Why we like them: With a median salary of $63,152, this places Trine's marketing degree in the top 25% for earnings potential, reflecting the program's capacity to equip you with skills that are highly valued in the job market. Another significant benefit is the student-to-faculty ratio, which stands at 8:1. This ratio places Trine in the top 9% nationally, suggesting that you will receive considerable personalized attention. Additionally, 100% of students at Trine receive financial aid.

Online degree: Bachelor of Science in International Trade and Marketing for the Fashion Industries

Why we like them: FIT is highly ranked due to its median earnings of $60,239, placing it among the top third of institutions for salary outcomes. This superior earning potential is complemented by an excellent graduation rate of 80%, situating FIT in the top 7% nationally. Furthermore, FIT boasts a strong retention rate of 88%, indicating a high level of student satisfaction and academic support. The curriculum prepares graduates for the dynamic fashion market, emphasizing both theoretical and practical knowledge critical for success.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: UHD's business degree in marketing boasts a median salary among its graduates that's around $58,469. This places UHD in the top 41% when compared to other institutions, signifying a strong return on investment for your education. The program's AACSB accreditation, a distinction held by fewer than 5% of business programs globally, underscores the high quality of the curriculum. You will have the flexibility to tailor your education towards promotional activities like personal selling and marketing strategy if you're creatively inclined, or areas like pricing and marketing research if you prefer quantitative tasks.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: KSU graduates from the marketing program see a median salary of $58,343, ranking them in the top 42% of institutions for alumni earnings. The marketing program at Coles College of Business covers 120 credit hours, offering courses in market research, traditional and digital advertising, and marketing strategy. You will gain hands-on experience with tools like Microsoft Excel and Google Analytics to analyze trends and develop strategic presentations using Microsoft PowerPoint. This degree also opens doors to careers like channel marketing, professional selling, social media, and sports marketing.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: Alumni from the marketing program at UWW can expect to make a median salary of $57,621. Another benefit is the program's AACSB accreditation, ensuring it meets rigorous standards for business education. We also like that online students have access to support services, including academic advising, library services, financial aid, technical support, mentoring, and career services. Specializations, such as a Digital Marketing emphasis, provide further opportunities to tailor your education to specific marketing career goals, enhancing your professional prospects.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: Temple University's online BBA in Marketing is distinguished by its graduates' median earnings of $57,564. The courses cover vital marketing areas such as digital media, sales strategy, customer data analytics, and international marketing. The program uniquely emphasizes experiential learning through case studies, simulations, and industry cooperation projects, allowing you to apply academic knowledge to real-world challenges. Additionally, specialized tracks in Consumer Insights, Digital Marketing, Retailing, and Sales Force Effectiveness enable you to customize your education.

Online degree: Bachelor of Science in Digital Marketing

Why we like them: CSP hosts a solid marketing program that has median earnings of $57,161. You can anticipate practical learning outcomes due to the program's career-connected curriculum, which includes project-based learning and the completion of a portfolio capstone project — critical elements for showcasing your skills to employers. Additionally, it earns high marks for financial support, with an average financial aid package of $16,487, ensuring you can access education without undue financial burden. Being able to transfer up to 90 credit hours and the absence of an application fee further simplify the admission process.

Online degree: Bachelor of Arts/Science in Marketing

Why we like them: The median earnings for graduates from Linfield's online marketing degree are $57,052. This metric highlights a substantial return on investment for this online degree, ensuring that your education translates into tangible financial benefits post-graduation. Moreover, Linfield's marketing program offers a versatile curriculum designed to meet current industry standards. By focusing on essential skills and knowledge tailored to the dynamic field of marketing, this bachelor's program ensures you are well-equipped for the demands of the modern business landscape.

Online degree: Bachelor of Business Administration in Fashion Marketing

Why we like them: The primary reason LIM College stands out in our ranking is the median earnings of its graduates, which sits at $56,785. This median earning places LIM among the top colleges, suggesting a solid return on investment for your education. LIM equips you with the skills needed to thrive in the fashion marketing industry, with courses that delve into digital marketing, social media communications, and practical career knowledge. Additionally, the program requires the completion of 13 experiential education credits, including three internships that can be completed globally.

Online degree: Bachelor of Science in Marketing

Why we like them: CSU Global hosts a marketing program with a median salary among graduates of $56,771. The school itself stands out primarily for a well-established online learning community, featuring 9,565 undergraduates pursuing online education. The ACBSP-accredited marketing program features specialized courses like digital marketing, marketing strategy, and product and brand management. You'll benefit from a curriculum designed by industry experts to align with current market needs, equipping you with hands-on skills in marketing research, consumer behavior, and public relations.

Online degree: Bachelor of Science in Marketing

Why we like them: Metro State is noteworthy for its median salary of $56,170 among its marketing graduates. And with 3,637 students enrolled in online courses, the university ranks in the top 15% for popularity among distance learners. Metro State's marketing program emphasizes practical applications of marketing theories through a diverse curriculum that includes digital marketing, consumer behavior, and international marketing. Such practical courses are designed to prepare you for real-world challenges, aligning perfectly with industry requirements.

Online degree: Bachelor of Arts in Marketing

Why we like them: Boasting 48,668 distance learners at the undergraduate level alone, APUS is among the top 1% of universities nationwide for online popularity. The marketing program produces graduates making around $56,049, the median salary overall. The curriculum is accredited by the ACBSP, ensuring adherence to high educational standards. It covers areas like product and service development, research, strategy, planning, and distribution. Specialized concentrations in Analytics and Digital Marketing further enhance your readiness for the competitive job market.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: With median earnings of $55,653, Northwood places in a favorable position compared to other institutions. What further amplifies the school's appeal is the remarkably low student-to-faculty ratio of 8:1, situating it among the top 9% of schools for personalized student attention. This ensures you have direct access to seasoned business professionals and entrepreneurs who bring a wealth of real-world experience to your educational journey. The university also places a strong emphasis on practical skills, with students having the opportunity to earn multiple marketing certifications before they graduate.

Online degree: Bachelor of Business Administration in Marketing

Why we like them: With median earnings of $55,575, UT's graduates are in the top 52% compared to their peers, indicating a solid return on investment for your education. It is delivered 100% online with asynchronous class instruction, providing you with the flexibility to learn according to your pace. The curriculum encompasses crucial areas such as advertising, branding, and international marketing, preparing you comprehensively for the global business landscape. With a recommendation rate of 85%, indicating high satisfaction among graduates, you are likely to find significant value at UT.

Online degree: Bachelor of Arts in Marketing

Why we like them: The median earnings for graduates at CBU are approximately $55,339, placing it in the top 53% among institutions, while its online enrollment ranks it in the top 25% of universities nationally for popularity. Complementing these figures, CBU offers a significant average financial aid package of $22,757, marking it in the top 17% for financial aid. The program is designed to be completed in about 16 months, and it comprises 48 units and operates on an accelerated, asynchronous format with courses starting every 8 weeks. Example courses are Integrated Marketing Communications, Principles of Marketing, and Consumer Behavior.

Online degree: Bachelor of Science in Marketing

Why we like them: SNHU ranks at the pinnacle with the highest number of students studying online. Your inclusion in this large virtual learning community means you benefit from the institution's extensive experience in delivering quality education remotely. SNHU's marketing program features a general track and specialized concentrations, such as Digital Marketing and Social Media Marketing. These tracks are designed to equip you with cutting-edge skills in digital branding, search engine optimization, and social media strategy, thus aligning your education with current market demands.

Online degree: Bachelor of Science in Business Administration - Marketing Analytics

Why we like them: Liberty boasts substantial online enrollment, placing it in the top 1% of universities. This high enrollment demonstrates the program's widespread appeal and effectiveness in delivering quality education at scale. Moreover, LU caters extensively to military students, with a military enrollment also placing it in the top 1%. The BBA in Marketing Analytics is accredited by ACBSP, reinforcing the program's credibility. It's designed to equip students with the skills to analyze marketing performance across various platforms through 100% online, 8-week courses.

Online degree: Bachelor of Science in Organizational Management - Global Marketing Management

Why we like them: If you were to compare Purdue Global's online enrollment with that of other universities or colleges, it would be among the top 1% with the highest number of students studying online, demonstrating its prominence and popularity in remote education. Additionally, its overall review rating of 3.72 out of 5 indicates a positive student experience among graduates. The curriculum for the online BS in Organizational Management emphasizes a global marketing management perspective, allowing for specialization that aligns with modern business needs.

Online degree: Bachelor of Science in Business - Marketing

Why we like them: Excelsior has an online enrollment of 13,983 students places it among the top 2% of institutions with the highest number of online students studying at the undergraduate level. This speaks volumes about its capability to deliver comprehensive online education at scale. The marketing bachelor's degree requires 120 credits to complete, focusing on various aspects of business such as management, marketing, and strategy. Ensuring applied learning, the curriculum includes practical courses and potential for real-world projects.

Online degree: Bachelor of Science in Business - Marketing

Why we like them: With 13,280 students engaged in online classes, Capella ranks in the top 2% of universities, demonstrating its robust capacity to deliver online education effectively. Capella's curriculum is designed to meet industry standards through partnerships with employers and the Capella School of Business, Technology, and Health Care Administration Advisory Board. The online bachelor's in marketing program at Capella requires 180 quarter credits and provides coverage in strategic planning, international marketing, and integrated marketing communications.